For CMOs at scaling startups

Your team
can't keep up.
Your pipeline won't wait.

You have a creative team. They're good. But the volume of what scaling demands — campaigns, launches, content, assets — keeps outpacing what any fixed team can produce. Uppipe is the elastic layer that closes that gap.

83% less than hiring in-house
3 days avg delivery cycle
58% first-time right rate
You're in the right place
I run marketing at a startup
CMO, VP Marketing, Head of Growth
Different page
I'm a founder or investor
CEO, COO, VC, Portfolio Manager
The real problem

You're not understaffed.
You're under-scaled.

Your team handles the strategy, the brand, the relationships. But the volume of execution that a scaling startup demands is a different beast entirely.

01
Q4 campaign. Product launch. Investor deck. All at once.
Demand isn't flat — it spikes. Your fixed team hits a wall right when you need them most.
02
You hire freelancers. Quality is inconsistent. Briefing takes forever.
Every new freelancer is a new ramp-up. You spend more time managing than producing.
03
Agencies are too slow and too expensive for your pace.
7–10 days per cycle. Fixed retainers regardless of output. Zero operational data to show your CEO.
04
You can't justify headcount for what you actually need.
A full-time senior designer costs $80–120k/year. For burst capacity, that math doesn't work.
05
Your internal team is burned out — and it shows.
When the same people absorb every spike, quality drops, deadlines slip, and your best creatives start looking for the exit. Overloading a small team is a retention crisis waiting to happen.
06
Senior creative talent is scarce, slow to hire, and expensive to keep.
Finding a senior art director or motion designer who's available, affordable, and a brand fit can take 3–6 months. By then, your campaign window is gone.
Annual creative capacity cost
In-house team (3 designers) $240k–360k
Agency retainer $120k–180k
Uppipe (equivalent output) ~$38k–60k
83% less
vs. equivalent in-house team — with elastic capacity
How Uppipe works for your team

From brief to delivered.
In 24–48 hours.

Your team keeps doing what they're good at. Uppipe handles the execution volume — structured, tracked, and delivered on time.

Step 01
Submit a structured brief
Your team submits requests through a structured intake system. AI-assisted briefing captures 87% of critical information upfront — no back-and-forth, no guesswork. Takes 3 minutes.
Step 02
Senior CITL gets matched & starts
A vetted senior creative who knows your brand gets assigned. First delivery in 24–48h. Not a junior with a template — a senior who understands strategy and executes with precision.
Step 03
Review, approve, and track everything
Your dashboard shows every request, status, hours consumed, and revision cycles in real time. Your CEO asks about creative ROI — you have the answer in 30 seconds.
What is CITL?
Creatives In The Loop
AI handles routing, briefing, and workflow intelligence. Senior LATAM creatives handle the actual production — with brand judgment, strategic context, and craft. The AI makes them faster. It doesn't replace them.
Senior-only network — no juniors
US timezone overlap — LATAM based
Brand-trained from day one
Elastic — scales with your demand
The numbers that matter to you

Not promises.
Operational outcomes.

83%
Lower cost vs in-house team
Equivalent output. Fraction of the cost.
3 days
Average full cycle delivery
vs. 7–10 days with a traditional agency
58%
First-time right rate
Assets approved without revision on first pass
10x
Asset throughput vs fixed team
Under optimized Uppipe workflow

Based on +82,168 real production data points across 9+ years of client work.

Everything included in your subscription

One rate.
Everything your team needs.

No platform fee. No rush surcharges. No PM fees. One all-inclusive hourly rate that scales with your volume.

🎨
Included
Senior CITL execution
Vetted senior creatives across 15 disciplines — motion, branding, social, print, web, photography, illustration, and more. All brand-trained. All senior-level.
🧠
Included
AI-powered brief system
Pipe, our AI brief agent, structures every request before it reaches a creative. Eliminates missing info, reduces revisions, and routes work to the right person automatically.
📊
Included
Real-time operations dashboard
See every request, delivery time, revision cycle, hour balance, and FTR rate in real time. The visibility your CEO expects and your VC will appreciate.
The question that unlocks everything

How many creative hours
does your team actually need?

Most CMOs at scaling startups underestimate by 40%. Our model — built on +82,168 real production data points — gives you the number before you talk to anyone. No guesswork. No sales call required.

Calculate Creative Demand →
Free · 2 minutes · No signup
What CMOs say

Teams that stopped
managing creative chaos.

"We were drowning in freelancer management. Uppipe replaced that entire layer — now we just submit and it gets done. The quality is consistently senior-level."
G
CMO, Galgo
Fintech · Series B
"The dashboard changed how I report to our CEO. I can show cost-per-asset, revision rates, and delivery time in one view. That data didn't exist before Uppipe."
A
Marketing Lead, Alpina
Food & Beverage · Growth stage
"We scaled output 3x during our product launch without adding a single headcount. The elastic model is exactly what a startup in growth mode needs."
R
Head of Marketing, Rappi
Tech / Mobility · Scale stage
No commitment · No sales pitch

Let's see if we're
the right fit.

A 15-minute honest conversation about your creative ops. We'll tell you exactly how Uppipe fits your team — and if it doesn't, we'll tell you that too.

Book a 15-min call → Calculate Creative Demand first